VOGUE AUSTRALIA - Maison Atia mentioned in Vogue's article 'Fur Flies'

Vogue Australia reveals how faux fur is becoming precious and luxurious in the way real fur once was. Faux fur is not only an ethical alternative to real fur but is also modern and easier to care for. Thanks to newly developed techniques, many luxury brands go fur-free and take advantage of the endless possibilities in term of color, texture and shape offered by faux fur. As some are concerned about the impact of using polymers, Chloé Mendel, co-founder of Maison Atia, assures that several European mills have been creating faux-fur with sustainable bases such as wool and viscose.